Citi Custom Cash Card
Citi Custom Cash Card Review
By Aaron Ross · Deals & Finance Writer
Reviewed June 17, 2026
Earns 5% back automatically in your top spending category each month — no opt-in.
#cash-back#no-annual-fee#rotating-category#welcome-bonus
Overview
It quietly hands you 5% cash back on your highest-spend eligible category every billing cycle, whether that's groceries, gas, or dining. No annual fee and a welcome bonus sweeten the deal.
Why we picked it
- Our take: Best value.
- Price range: $0/yr.
- Where to buy: Citi.

Aaron Ross
Deals & Finance Writer
Aaron digs into offers, cards, and software so you don't have to read the fine print. He flags the genuinely good deals and the traps.
